With the rise of telehealth services, many Americans are turning to online platforms for convenient healthcare solutions. Ro (formerly known as Roman) has emerged as one of the prominent players in this space, but a common question remains: Is Ro legit?
This comprehensive review examines Ro’s legitimacy, services, safety measures, pricing structure, and customer experiences to help you determine whether this telehealth platform is right for your healthcare needs.
What Is Ro and How Does It Work?
Ro is a digital healthcare platform that connects patients with licensed healthcare providers through online consultations. The company offers treatments and services for various health concerns, including sexual wellness, weight management, hair loss, fertility support, and general health maintenance.
The platform operates entirely online, allowing users to complete consultations, receive prescriptions when appropriate, and have medications delivered directly to their homes. This model eliminates the need for in-person doctor visits for certain health conditions that can be effectively treated through telemedicine.
How the Service Works
Getting started with Ro typically involves these steps:
- Complete an online health questionnaire about your medical history and current concerns
- Connect with a licensed healthcare provider through the platform
- Receive a personalized treatment plan, which may include prescriptions if medically appropriate
- Get medications delivered to your door in discreet packaging
- Access ongoing support through the platform
For over-the-counter products like vitamins and supplements, you can purchase directly without a consultation.
Is Ro Legitimate? Examining the Company’s Credentials
Yes, Ro is a legitimate telehealth service. Several factors support this conclusion:
Accreditation and Ratings
Ro holds accreditation from the Better Business Bureau (BBB) with a B rating. While not perfect, this demonstrates that the company meets certain business standards and responds to customer complaints.
Licensed Healthcare Providers
All healthcare professionals working with Ro are licensed in the United States. The company claims to conduct background checks and license verification for each provider. Patients can view their healthcare provider’s credentials, medical license, and professional background directly on the platform.
Pharmacy Network
Ro partners with licensed pharmacies across the United States that are regulated by state pharmacy boards. This ensures that all prescription medications meet safety and quality standards.
HIPAA Compliance
As a healthcare provider, Ro must comply with the Health Insurance Portability and Accountability Act (HIPAA), which protects patient privacy and health information security.
Transparent Operations
The company provides detailed information about medication pricing, potential side effects, and treatment options on its website. This transparency is a positive indicator of legitimacy.
Services Offered by Ro
Ro provides a comprehensive range of healthcare services across several categories:
Weight Management
The Ro Body Program offers a structured approach to weight loss that combines medical supervision, health coaching, and educational resources. The program includes:
- Access to licensed healthcare providers for medical evaluation
- Personal health coaching with dedicated support staff
- Metabolic testing through Quest or at-home collection kits
- Educational curriculum covering nutrition, exercise, sleep, and emotional health
- Prescription medications when medically appropriate (consult with your doctor before starting any medication)
- Regular follow-up appointments to monitor progress
The program costs $45 for the first month and $145 monthly thereafter, with medication costs separate. It’s important to note that any weight loss medications should only be taken under proper medical supervision and after consultation with a qualified healthcare provider.
Sexual Health
Ro offers consultations and treatments for various sexual health concerns affecting both men and women, including:
- Erectile dysfunction
- Premature ejaculation
- Genital herpes
- Cold sores
Treatment plans are customized based on individual needs and may include prescription medications, lifestyle recommendations, or both. Always discuss potential treatments with a healthcare provider to ensure they’re appropriate for your situation.
Hair Loss
Hair loss services include consultations with providers who specialize in treating male and female pattern baldness. Treatment options may include prescription medications and over-the-counter products like specialized shampoos and supplements.
Fertility Support
Ro provides fertility-related services including:
- Prenatal vitamins
- Fertility consultations
- At-home hormone testing
- Treatment options for specific fertility concerns
General Health Products
The platform also offers various over-the-counter health products including:
- Multivitamins and supplements
- Sleep support products
- Digestive health supplements
- Immune system support
Pricing and Insurance Coverage
Understanding Ro’s pricing structure is crucial when evaluating whether the service is right for you.
Consultation Costs
In most cases, online consultations with Ro healthcare providers are free. This is a significant advantage compared to traditional in-person visits or some other telehealth platforms that charge consultation fees.
Medication and Product Pricing
After your consultation, you’ll pay for any prescribed medications or products. Prices vary depending on:
- The specific medication or product
- Dosage strength
- Quantity ordered
- Shipping frequency (monthly, quarterly, etc.)
Ro provides transparent pricing information on its website, allowing you to see costs before committing to treatment.
Insurance Considerations
Currently, Ro does not accept insurance coverage for most of its services and products. You’ll need to pay out of pocket. However, some items may be eligible for reimbursement through Health Savings Accounts (HSA) or Flexible Spending Accounts (FSA). Check with your account administrator to determine eligibility.
Safety and Quality Standards
When evaluating any healthcare service, safety should be a primary concern.
Provider Qualifications
Ro healthcare providers include licensed physicians, nurse practitioners, and registered dietitians. Each professional must maintain active licensure in their state and comply with continuing education requirements.
Medication Safety
All prescription medications dispensed through Ro come from licensed U.S. pharmacies. These pharmacies must follow strict quality control measures and are subject to regular inspections by state pharmacy boards.
When Ro May Not Be Appropriate
It’s important to understand that telehealth has limitations. Ro is not suitable for:
- Emergency medical situations
- Complex chronic conditions requiring comprehensive in-person care
- Conditions that require physical examination or diagnostic testing not available through the platform
- Individuals who haven’t seen a healthcare provider in the past three years
Ro should complement, not replace, your relationship with a primary care physician.
Pros and Cons of Using Ro
Advantages
- Convenience: Access healthcare from home without scheduling in-person appointments
- Privacy: Discreet packaging and confidential consultations for sensitive health concerns
- Free consultations: No charge for online visits with providers
- Transparent pricing: Clear information about medication costs before purchasing
- Licensed providers: All healthcare professionals are credentialed and licensed
- Wide range of services: Multiple health concerns addressed on one platform
- Home delivery: Medications arrive directly at your door
Disadvantages
- No insurance coverage: Out-of-pocket costs can add up
- Limited scope: Not suitable for complex medical conditions
- Technology requirements: Requires internet access and basic tech skills
- Mixed customer reviews: Some users report communication and billing issues
- Subscription model: Some users find it difficult to cancel recurring shipments
- Not a primary care replacement: Cannot provide comprehensive medical care
Customer Reviews and Reputation
Customer experiences with Ro vary significantly, which is important to consider when evaluating the service.
Positive Customer Feedback
Satisfied customers frequently mention:
- The convenience of accessing care from home
- Affordable pricing compared to in-person visits
- Professional and knowledgeable healthcare providers
- Discreet packaging that protects privacy
- Helpful customer service representatives
- Easy-to-use platform and mobile app
Common Complaints
Less satisfied customers have reported:
- Difficulties canceling subscriptions or recurring orders
- Delayed deliveries or shipping issues
- Being charged twice in the same billing period
- Limited communication after initial consultation
- Restrictive return policies
- Slow response times from customer support
Legal Considerations
Ro has been involved in several lawsuits related to digital accessibility, unsolicited marketing communications, and copyright issues. While legal disputes don’t necessarily indicate a lack of legitimacy, they’re worth noting when evaluating the company’s overall reputation.
How Ro Compares to Alternatives
Several other telehealth platforms offer similar services. Here’s how Ro compares:
Hims & Hers
Hims (for men) and Hers (for women) offer gender-specific telehealth services covering sexual health, mental health, hair loss, skin care, and weight management. Like Ro, consultations are free, with varying costs for medications and products. The main difference is the gender-focused approach to marketing and product development.
PlushCare
PlushCare operates on a membership model ($19.99 per month) and accepts insurance from many major providers, making it more accessible for people with insurance coverage. The platform focuses more on primary care and mental health services rather than specialized treatments.
Sesame
Sesame offers direct-pay healthcare services at transparent prices, connecting patients with local providers for both virtual and in-person visits. This hybrid approach may appeal to those who want flexibility in consultation formats.
Who Should Consider Using Ro?
Ro may be a good fit if you:
- Have specific health concerns that can be addressed through telehealth
- Prefer the privacy and convenience of online consultations
- Have seen a healthcare provider within the past three years
- Are comfortable with technology and online platforms
- Can afford out-of-pocket healthcare expenses
- Want access to educational resources about your health condition
Who Should Look Elsewhere
Ro may not be suitable if you:
- Have complex medical conditions requiring comprehensive care
- Prefer face-to-face interactions with healthcare providers
- Need insurance coverage for healthcare services
- Haven’t established care with a primary care physician
- Require urgent or emergency medical attention
- Have limited internet access or technology experience
Tips for Using Ro Successfully
If you decide to use Ro, these tips can help ensure a positive experience:
Before Your Consultation
- Gather information about your medical history, current medications, and allergies
- Be prepared to discuss your symptoms honestly and thoroughly
- Have questions ready for your healthcare provider
- Understand the pricing for any recommended treatments
During Treatment
- Follow your treatment plan as prescribed
- Report any side effects or concerns to your provider promptly
- Keep your primary care physician informed about treatments you’re receiving through Ro
- Use the platform’s messaging features to stay in contact with your care team
Managing Your Account
- Review your subscription settings to understand billing cycles
- Set reminders for when shipments will arrive
- Contact customer service promptly if you need to modify or cancel orders
- Keep records of all communications and receipts
Privacy and Data Security
When using any telehealth platform, understanding how your personal health information is protected is crucial.
HIPAA Compliance
Ro is required to comply with HIPAA regulations, which means the company must:
- Protect the privacy of your health information
- Secure electronic health records
- Provide you with access to your medical records
- Notify you of how your information may be used
Data Security Measures
The platform uses encryption and other security measures to protect your personal and medical information during transmission and storage. However, as with any online service, no system is completely immune to security breaches.
Frequently Asked Questions
Can I use Ro if I have insurance?
Yes, you can use Ro even if you have insurance, but most Ro services are not covered by insurance plans. You’ll need to pay out of pocket. Some products may qualify for HSA or FSA reimbursement.
How quickly can I get an appointment?
Ro’s asynchronous consultation model means you can typically complete your initial questionnaire and receive a response from a provider within 24 hours. This is generally faster than scheduling a traditional in-person appointment.
What if the treatment doesn’t work?
If your initial treatment plan isn’t effective, you can message your provider through the platform to discuss adjustments. They may modify your treatment approach or suggest alternative options.
Can I cancel my subscription anytime?
Yes, you can cancel your subscription, though some customers have reported difficulties with the cancellation process. It’s best to cancel well before your next billing date and confirm cancellation in writing.
Are the medications FDA-approved?
Ro provides access to FDA-approved medications when prescribed by licensed healthcare providers. Always consult with your provider about any medications and discuss potential benefits and risks before starting treatment.
Final Verdict: Is Ro Worth It?
So, is Ro legit? The answer is yes—Ro is a legitimate telehealth platform with licensed healthcare providers, accredited operations, and a transparent business model. However, whether it’s the right choice for you depends on your specific healthcare needs, budget, and preferences.
Ro Is Likely Worth It If:
- You value convenience and privacy for sensitive health concerns
- Your health issues are well-suited to telehealth treatment
- You can afford out-of-pocket healthcare expenses
- You want access to educational resources and ongoing support
- You’re comfortable managing healthcare online
Consider Alternatives If:
- You need comprehensive primary care services
- You require insurance coverage for healthcare costs
- You have complex medical conditions requiring in-person evaluation
- You prefer building long-term relationships with local healthcare providers
The Bottom Line
Ro represents the growing trend of digital healthcare, offering accessible, convenient services for specific health concerns. While the platform has its limitations and mixed customer reviews, it provides a legitimate alternative to traditional healthcare for appropriate conditions.
The key to success with Ro—or any telehealth service—is understanding what it can and cannot provide. Use it as a complementary service to traditional healthcare, not as a complete replacement. Always consult with qualified healthcare providers before starting any new treatment, and maintain regular check-ups with a primary care physician for comprehensive health monitoring.
If you decide to try Ro, start with realistic expectations, stay engaged with your healthcare team, and don’t hesitate to seek in-person care when necessary. Remember that your health is paramount, and the best healthcare approach often involves a combination of convenient telehealth services and traditional medical care.
Ultimately, Ro is a legitimate, useful tool in the modern healthcare landscape—but like any tool, its value depends on using it appropriately for the right purposes.
Sources:
- Better Business Bureau
- U.S. Department of Health & Human Services – HIPAA
- U.S. Food & Drug Administration
- Centers for Disease Control and Prevention – Telehealth
- American Medical Association – Telemedicine Guide
⚕️ Medical Disclaimer
This content is for informational purposes only and does not constitute medical advice. The information provided has not been evaluated by the Food and Drug Administration (FDA) and is not intended to diagnose, treat, cure, or prevent any disease.
Always consult with a qualified healthcare professional before making any changes to your diet, taking supplements, or starting any health regimen. Individual results may vary.
đź“„ Full Medical Disclaimer | đź”’ Privacy Policy

